The final hurdle! Closing a sale should be a piece of cake if you’ve followed the steps beforehand: identifying the right customer, presenting your product or service persuasively, answering any objections, and knowing when to ask for the order at the right time.
A lot of otherwise great salespeople choke when it comes to asking for the sale. Many people’s personal sales scripts run out, leaving them without knowing what to say – and if you try to close the sale with, “Well, what do you want to do now?” then it triggers the usual response from your customer: “Leave it with me, I want to think about it, I’ll get back to you…”
Newsflash: they’re not going to get back to you.)
If your customer’s saying, “I want to think it over” when you’re trying to close the sale, they might as well be saying “I’m never going to buy it.”
What you need is the right technique for closing sales, a script that gets the customer to happily sign up – today – instead of “thinking about it” forever.
On a scale of 1 to 10, how’s your ability to actually close the sale and realize the success of all your hard work? Are you a “I’ll take it” or a “Let me get back to you”?
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